Suzuki Drives Sales and Profitability with MySQL

The Suzuki Sales P.R.O. (Professional Retail Outlet) is an electronic kiosk used at over 600 Suzuki dealerships across the United States. For the first time, prospective customers can build their custom motorcycle in real-time in the dealership. The Suzuki Sales P.R.O. Kiosk relies on MySQL to store all product configurations and pricing details, automatically update dealership product catalogs, enable sales managers to track the performance of their sales staff, and more.

As a result, individual dealership sales have increased up to 35%.

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